Facing a complex maze of accounts and elements, global regulations, customer data gaps, expensive development integration, and the other one-sided softwares… are overwhelming.
Email marketing does not work well in China. Chinese people don’t use email for professional matters. Statistics reveal that nowadays roughly 5% of Chinese people open their emails.
There are many difficulties in synchronizing data with local crm. It is impossible to manage leads generated from major marketing channels in China by using HubSpot.
iParllay is a One-Stop Growth Platform based on WeChat & localized channels. Through our Customer Hub you can manage the contacts generated from Omni-channels in one place: WeChat Official Account, WeCom, Form, Mini Program, Webinar, Baidu, web pages etc. Contacts properties, activities, and note can be synchronized to HubSpot in real time.
Whether your leads come from your official website, off-site media, WeChat or WeCom, they can be synced to HubSpot CRM in real time, including their properties, activites and notes.
You can create different custom reports based on the properties of the contacts synchronized to HubSpot. This provides a visual understanding of the effectiveness of lead generation and conversion in Chinese market.
With Webhooks API, you have more options like: 1. To send WeChat message instead of email after your leads done some specific actions, by trigger iParllay workflow on your HubSpot to seamlessly keep pace with your Chinese customer experience; 2. Let the corresponding contacts’ properties/notifications in CRM be reflected back to WeChat.
— The 1st WeChat – HubSpot Integration Solution —
More Questions? We have Answers!
HubSpot CRM+Marketing Hub Starter and above versions. However, based on different requirements for integration capability, the requirements for your HubSpot Marketing Hub version will be different. Contact us to choose the right fit Marketing Hub subscription that applies to your integration needs.
Either or both account types can be used. However, the WeChat marketing and integration capabilities will be different for each account type. Generally, for B2B, the WeChat Service Account is required. Please contact us for more details.
The integration solution can be both used by free HubSpot CRM and Marketing Hub. However, the capabilities supported by Marketing Hub Starter and above versions are more in-depth.
Refer to the Version Comparison Table below or contact us.
The integration solution has to be based on the complete capability of iParllay software. It is not an independent product and can not be charged separately. It is one of the standard features of iParllay WeChat-CRM.
HubSpot integration capability is included in iParllay Professional / Enterprise version. iParllay price depends on the WeChat Official Account’s number of followers accessing iParllay. It is charged according to the gradient and charged annually. The annual cost is starting at 20,000 CNY, contact us for your final quotation.
Yes. Parllay is used for daily management and deep marketing on WeChat, such as WeChat data analysis, targeted push, web-tracking, personalized menu and QR code,etc. Through Parllay- workflow, WeChat users who are marketing/sales qualified leads will auto sync to HubSpot CRM. Through HubSpot, it can be further converted into sales opportunities until close the deal, so that realizing the closed-loop from website + WeChat marketing to sales and even after-sales.
However, no matter Parllay or HubSpot, through the automation capabilities of the two platforms, from engagement with WeChat users to nurturing and then to sync of HubSpot, it only needs once configuration, then the whole marketing efforts on WeChat can be running automatically. So there is no need to invest too much time and efforts on the operation of the two platforms at the same time. And HubSpot would be the main operation in a long-term.
No. HubSpot WeChat Integration is one of the standard features of Parllay software. We provide standard configuration process and initialization configuration service. It only takes 3 mins to connect your WeChat OA and HubSpot portal, which is very convenient for your marketers to get started, operate and use.
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